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Renew Pilates
A boutique studio that stopped losing trial signups to a confusing schedule.
Overview
Renew had a loyal membership and a website that made booking a first class feel like admin. We simplified the schedule, explained the intro offer properly, and gave the studio a way to fill quiet mornings.
Client background
A six-reformer boutique pilates studio with two instructors and a waitlist for evening classes.
The challenge
Class booking required three clicks and a mental load; the intro offer was buried in a footnote.
Our approach
One clearly priced intro offer, a schedule that reads like a timetable rather than a spreadsheet, and automated follow-up for people who look and leave.
Services provided
- Website design & build
- Intro offer funnel
- Schedule integration
- Email follow-up
Platforms & tools
- Custom build
- Booking integration
- Email automation
Project gallery
Results
- — Trial bookings up 82% in ten weeks
- — Off-peak classes filled to 70% average
- — Front desk time on admin cut in half
“Priya found that half the people who looked at the intro offer never clicked it. One rewritten page and a follow-up email later, trials are up 82%. Honest, quick, no jargon.”
Camille Duarte · Renew Studio
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